by Annemarie Nordman | Jan 16, 2017 | Social Media Marketing, Website Design
Social Media Marketing For Consultants: Would It Kill You To Be Social? Ahhh… social media marketing for consultants. If the term social media makes you want to run and hide, you are not alone. Sometimes social media can feel like total quicksand. You open up your...
by Annemarie Nordman | Dec 21, 2015 | Favourite Campaigns, Social Media Marketing
WestJet Pulls Off Another Social Media Marketing Miracle Two years ago I wrote about my favourite all time social media marketing miracle, WestJet Airline’s Christmas Miracle. For those of you who aren’t familiar with WestJet, they are probably...
by Annemarie Nordman | Jul 17, 2015 | Content Marketing, Social Media Marketing
Insights From Google Analytics: How Content Marketing Strategy Drives Up University Sprinklers’ Website Traffic University Sprinklers has been consistently and purposefully blogging about irrigation-related topics since April of 2014. It is most certainly paying...
by Annemarie Nordman | Sep 25, 2014 | Social Media Marketing
Lately I’m noticing charities using social media in amazing ways to raise money and awareness for their causes. The most obvious one of late to me is the ALS Ice Bucket Challenge. In case you spent summer 2014 under a rock, the Ice Bucket Challenge viral...
by Annemarie Nordman | Jun 13, 2014 | Gamification, Millennials, Social Media Marketing, Strategy
Kids today don’t get excited about driving. I can speak from personal experience here. I’ve had two teenagers clock into their sixteenth year, and neither of them has been chomping at the bit to get behind the wheel. My younger daughter greets her dentist...
by Annemarie Nordman | May 27, 2014 | Branding, Favourite Campaigns, Gamification, Millennials, Social Media Marketing, Strategy
Last week I attended the BC Chapter of the American Marketing Association’s Vision Conference. They had some great talks, but the really “sticky” one for me was given by Gabe Zichermann, CEO of Dopamine Creative, and author of The Gamification...